ARSUTORIA TREND RESEARCH
Arsutoria Trend Research is focused on understanding new global trends and applying them in the shoes and bags industry.
The core of the research are the exclusive materials our team develop together with our partners.
Arsutoria Research team start to work on a season almost two years in advance.
Through the exploration, investigation and analysis of global trends on fashion, retail, people habits and lifestyle, markets, materials and technology innovation, Arsutoria Research Team is able to provide a unique vision to share with its partners.
Arsutoria Trends Partners are the best Italian suppliers of materials (leathers, synthetics, textiles) and components (soles, heels, accessories), who develop new products and ideas according to Arsutoria brief.
The result is an exclusive collection of materials and components that is presented each season in Arsutoria Trends Guide and that is brougth at Arsutoria Trend Seminars.
ARSUTORIA TRENDS GUIDE
The Arsutoria Trends Guide is specifically developed for designers and merchandisers who have to create collections in the field of shoes & bags.
The typical workflow of a company has to deal not only with creativity and trends but also with marketing, merchandising and technical development.
Thanks to the connection between Edizioni AF and Arsutoria School we are in the conditions to offer a unique tool.
Each season Arsutoria Research Team individuates the major trends on worldwide lifestyle, deeply analyzed, and offering unique insights and ideas.
A passionate group of experts on trend research, materials development, shoes and bags design and merchandising that work together with the best Italian suppliers of leather, textiles, soles, heels and accessories.
The result is a unique research, divided into different themes, which are analyzed into several aspects.
The atmosphere is described through keywords and inspirational images.
This section specifies also the colors palette (with Pantone® codes) and the proportions in which they shall be used.
Each material is carefully selected to match the trends explained in the Trend Guide.
ARSUTORIA TREND SEMINARS
Arsutoria Trends Seminars are targeted to footwear and leathergoods industry professionals:
- product development
Participation is free of charge but reserved to customers of Edizioni AF or its partners.
Seminars are hold twice a year in Italy in Milan, Riviera del Brenta, Tuscany, Marche and San Mauro Pascoli, and in UK, in London and Kettering.